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Last month, Electronic Arts officially announced Battlefield 4, even though it hasn’t yet finished working on add-ons for Battlefield 3. The timing of the game’s announcement struck up a commotion with some gamers, but EA executive producer Patrick Bach dismissed these concerns.

“We have now announced we are putting a lot of effort into supporting Battlefield 3 and still we get reactions like this. I think it’s just sad,” he told Eurogamer. “We are dedicated to supporting Battlefield 3. People seem to be worried for all the wrong reasons.”

Bach said he has heard similar complaints before with Battlefield 2, and claimed they are misguided.

“People tend to forget we built three other Battlefield games in between Battlefield 2 and Battlefield 3,” Bach said. “That’s a natural reaction. People then think we won’t support Battlefield 3, even though we have the Premium version. People know we’re working on future expansion packs and we’ve been very open in explaining what we are doing.”

Ultimately, Bach said that he understands that some will be upset to learn DICE is working on more than Battlefield 3, but noted “people want something awesome in the future, and that takes time.”

New consoles from Microsoft and Sony have yet to be announced, but that has not kept Remedy Entertainment’s head of franchise development Oskari Häkkinen from claiming how powerful they might be. Speaking to the German edition of Gamesindustry International (translated by GameSpot), Häkkinen confirmed his studio is working on a next-generation project, and shrugged off the thought that new hardware will not be a significant improvement over existing technology.

“Right now we’re working as always with a relatively small team on a next generation project,” Häkkinen said. “You always ask yourself: Can the new consoles really be that much better than the old ones? Be assured: They are. It is a quantum leap forward.”

Häkkinen did not say if he was referring to a Microsoft or Sony system, or reveal any other details about the game it has in development for unannounced technology. In May, Remedy job listings indicated the Espoo, Finland-based studio was staffing up for a next-generation game.

In April, Remedy CEO Matias Myllyrinne said the studio is not finished with the Alan Wake franchise. He said plans are “in motion” for a new game in the franchise and teased that a future project from the studio would be released digitally.

Those eager for new images from Grand Theft Auto V are, for a third time this week, in luck. Rockstar Games this morning released four new “business” screenshots to the company’s news blog.

The images show off a range of activities, environments, and actions from GTAV, including urban police chases, a harbor-set shootout, and a biplane flying over a countryside river.

These images follow new GTAV screens from Monday and Wednesday, bringing the total of never-before-seen shots from the game to 10 this week alone. The previous screenshot dispatches showed off leisure and transportation.

The wait for the next batch of new GTAV screens will likely be a bit longer than a couple days. Rockstar said it will return with “more to see” in a few weeks, or thereabouts.

GTAV has been the subject of much speculation, with many analysts believing the game will be on store shelves by March 2013, despite Rockstar having remained silent on its release date.

Last month, Rockstar explained why it has remained largely quiet on GTAV since officially announcing it in October, saying it doesn’t want to spoil the game prerelease, and it is simply not ready to show more.

When GTAV does arrive, it will do so with great sales expectations. Sterne Agee analyst Arvind Bhatia believes the game will sell 14 million copies at launch, driving $700 million in revenue. For more on GTAV, check out GameSpot’s previous coverage.

I Am Alive is spreading to the PC. Ubisoft announced today that the postapocalyptic action game will be available for Windows PCs through the company’s online store, Steam, and other digital retailers beginning September 13 for $15.

I Am Alive was released for Xbox Live Arcade and PlayStation Network earlier this year, receiving a warm critical reception. According to Ubisoft, I Am Alive for the PC has been “enhanced” with higher resolutions and sharper graphics for those with capable rigs.

Additionally, I Am Alive for the PC boasts two modes not available for its console cousins. These are Easy mode, which allows for infinite retries and a “smoother introduction” to the game, and Replay, which allows users to play levels again.

Those who preorder I Am Alive for the PC through the UbiShop will score a free copy of Outerlight’s 2010 first-person shooter Bloody Good Time.

Last year, it appeared that a PC version of I Am Alive might not see the light of day. Creative director Stanislas Mettra said in November that the likelihood of piracy would make a PC port’s profitability uncertain.

I Am Alive tells the story of an everyman searching for his wife and daughter after a mysterious but cataclysmic event. This man returns to his hometown, Haventon, a year later to find the city in ruins, with its inhabitants taking “necessary actions” to survive.

Microsoft has cut the price of its full-body motion-control technology peripheral Kinect from $150 to $110 in the United States effective immediately. Microsoft’s director of Xbox Live programming Larry “Major Nelson” Hryb announced the news today through his blog.

A permanent price cut for the rest of North America, as well as Latin America and Asia Pacific regions, is also planned. Additionally, the Kinect peripheral will be available at a permanently reduced rate in Australia and New Zealand beginning October 4. Microsoft said the final retail price for each region will vary based on currency rates and “other variables.”

The price drop will not extend to Europe, the Middle East, Africa, or Japan.

The Kinect launched in November 2010 behind a half-billion-dollar marketing campaign as a stand-alone peripheral at $150 or in Xbox 360 bundles at $299 and up. It has sold 19 million units globally as of the end of May 2012.

The next iteration of the Kinect is rumored to launch with the Xbox 720 in 2013. It is believed to support four-player full-body tracking and allow gamers to sit down while playing. On top of this, the “Kinect V2” will supposedly be able to adapt to players’ living rooms, meaning they will not need to move furniture for an optimal experience.

I Am Alive is spreading to the PC. Ubisoft announced today that the postapocalyptic action game will be available for Windows PCs through the company’s online store, Steam, and other digital retailers beginning September 13 for $15.

I Am Alive was released for Xbox Live Arcade and PlayStation Network earlier this year, receiving a warm critical reception. According to Ubisoft, I Am Alive for the PC has been “enhanced” with higher resolutions and sharper graphics for those with capable rigs.

Additionally, I Am Alive for the PC boasts two modes not available for its console cousins. These are Easy mode, which allows for infinite retries and a “smoother introduction” to the game, and Replay, which allows users to play levels again.

Those who preorder I Am Alive for the PC through the UbiShop will score a free copy of Outerlight’s 2010 first-person shooter Bloody Good Time.

Last year, it appeared that a PC version of I Am Alive might not see the light of day. Creative director Stanislas Mettra said in November that the likelihood of piracy would make a PC port’s profitability uncertain.

I Am Alive tells the story of an everyman searching for his wife and daughter after a mysterious but cataclysmic event. This man returns to his hometown, Haventon, a year later to find the city in ruins, with its inhabitants taking “necessary actions” to survive.

Rockstar unloads three fresh shots from upcoming open-world game highlighting tennis, motorbikes, and parachutes.

Rockstar Games has shared three new images from the much-anticipated open-world action game Grand Theft Auto V. In an update to the company’s news blog titled “Leisure,” the developer dispatched shots depicting three individuals racing off-road motorbikes up a mountain pass, a tennis match, and a person parachuting through a gorge (at right).

Just one of the leisure activities in GTAV.

These images follow new shots from Monday, which highlighted transportation options in GTAV, including road bikes, fighter jets, and sports cars.

GTAV has been the subject of much speculation, with many analysts believing the game will be on store shelves by March 2013, despite Rockstar having remained silent on its release date.

Last month, Rockstar explained why it has remained largely quiet on GTAV since officially announcing it in October, saying it doesn’t want to spoil the game prerelease, and it is simply not ready to show more.

When GTAV does arrive, it will do so with great sales expectations. Sterne Agee analyst Arvind Bhatia believes the game will sell 14 million copies at launch, driving $700 million in revenue. For more on GTAV, check out GameSpot’s previous coverage.

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Microsoft has cut the price of its full-body motion-control technology peripheral Kinect from $150 to $110 in the United States effective immediately. Microsoft’s director of Xbox Live programming Larry “Major Nelson” Hryb announced the news today through his blog.

A permanent price cut for the rest of North America, as well as Latin America and Asia Pacific regions, is also planned. Additionally, the Kinect peripheral will be available at a permanently reduced rate in Australia and New Zealand beginning October 4. Microsoft said the final retail price for each region will vary based on currency rates and “other variables.”

The price drop will not extend to Europe, the Middle East, Africa, or Japan.

The Kinect launched in November 2010 behind a half-billion-dollar marketing campaign as a stand-alone peripheral at $150 or in Xbox 360 bundles at $299 and up. It has sold 19 million units globally as of the end of May 2012.

The next iteration of the Kinect is rumored to launch with the Xbox 720 in 2013. It is believed to support four-player full-body tracking and allow gamers to sit down while playing. On top of this, the “Kinect V2” will supposedly be able to adapt to players’ living rooms, meaning they will not need to move furniture for an optimal experience.